Hey business owners: sometimes a little curb appeal with your signage can make a real difference in your perceived image and brand. In other words, nice sign good, cheap sign bad. "But my work/product/service is excellent, I don't need no steenking sign." Okay. But wouldn't it be a shame to lose potentially great clients, simply because you're not taken seriously from the street? Some people drive by your place twice a day, five days a week...over 500 impressions a year. Why not make them good impressions? Just sayin'. ~ by Karl Zarling
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